Global Grand Effies获奖名单 品牌体验 - 服务类 IKEA Russia Apartmenteka Instinct (BBDO Group) with ZBRSK 商业和购物者营销类 Restaurant Brands International’s Burger King The Whopper Detour FCB New York & FCB/RED with O Positive Films, Zombie Studio, Chemistry Creative & ABMC 快消 – 食品&饮料类 Nestlé Mexico’s Nescafé Nescafé Tributo Bombay 快消 – 其他类 Procter & Gamble’s Tide It’s a Tide Ad Saatchi & Saatchi New York with Hearts & Science, Taylor Strategy, MKTG & Marina Maher Communications 媒体、娱乐&休闲类 The Walt Disney Company Latin America’s National Geographic Nat Geo Into The Dark. A trip to the eclipse Wolf BCPP with Agencia Opera Chile 积极改变:社会公益 – 品牌类 Black & Abroad Go Back to Africa FCB/SIX with Initiative, Glossy Inc., Grayson Matthews, Rooster Post 积极改变:社会公益 - 非营利机构类 Street Grace Gracie BBDO Atlanta 餐饮类 KFC Australia Michelin Impossible Ogilvy Australia with OPR Australia, MediaCom & Infinity Squared 零售类 Nike Dream Crazy Wieden+Kennedy with Park Pictures, JOINT Editorial, A52 & Publicis Sapient 季节/热点事件营销类 Microsoft Changing the Game McCann New York 持续成功类 Aldi UK & Ireland Like Brands’ 2011-2018 McCann Manchester with UM Manchester 交通运输&旅游观光类 Tourism New Zealand Good Morning World Special Group New Zealand & Special Group Australia
2021 全球艾菲铂金大奖评委名单 【CO-CHAIRS】 Helen Luan Corporate Vice President Tencent China Carl Johnson Founding Partner & Executive Chairman Anomaly United Kingdom 【JURY】 Andrew Robertson President & CEO BBDO Worldwide United States Judy John Global CCO Edelman Canada Marcel Marcondes CMO Anheuser Busch InBev United States Sameer Satpathy Chief Executive, Personal Care ITC Limited India Shubhranshu Singh VP, Marketing, Domestic & Global, CVBU Tata Motors India Wendy Clark Global CEO Dentsu International United States